Strategic Growth Advice for Founders

Founder of The Authority System. I build businesses, create growth systems and help founders make better commercial decisions. From launching new ventures to scaling established businesses and entering new markets, I work alongside ambitious founders building what's next.

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Built for founders. Proven through experience.

Over the past fifteen years I have worked with founders, startups and leadership teams across fintech, eCommerce, consumer brands and technology. I've helped businesses launch, enter new markets, build growth strategies, create authority and solve commercial challenges. Today I work directly with founders who want an experienced strategic partner when the decisions become bigger and more complex.

More About My Approach

Work With Jordan

Founder Advisory

Strategic support for founders navigating important commercial decisions, positioning, and scale.

Growth Strategy

Helping businesses launch, scale and enter new markets with predictable acquisition models.

Speaking & Workshops

Keynotes, executive workshops, and leadership strategy sessions on growth and AI search.

Companies I'm Building

The Authority System

A framework helping founders become recognised authorities in their industry through search dominance and positioning.

Visit The Authority System

MVRQ

Helping businesses become discoverable across Google and AI search platforms (ChatGPT, Perplexity) through SEO and GEO.

Visit MVRQ

3318

Building social commerce engines for consumer brands through creators, short-form viral video, and TikTok Shop.

Visit 3318

NeatSweets

Building the next generation of guilt-free confectionery and snacking experiences for modern health-conscious consumers.

Visit NeatSweets

You don't need more tactics. You need better decisions.

Growth becomes difficult when positioning is unclear, priorities are constantly changing and every opportunity feels equally important. My role is to help founders make better decisions, build stronger strategies and create businesses that are positioned for sustainable growth.

Built businesses. Led teams. Advised founders.

More than fifteen years helping founders solve commercial challenges across startups, scale-ups and international businesses.

  • Experience: 15+ Years
  • Markets: UK, US, Europe
  • Roles: Founder, CMO
  • Specialism: Authority Systems

Selected Partnerships & Brands Scaled

Vivid Money (Fintech • Europe), Moniflo (Investing • Europe), Nutrivein (Wellness • US), Naked Perfumes (Beauty/Fragrance), SBLA Beauty (Beauty • US), AB InBev (FMCG/Beverage • UK), PepsiCo / Britvic PBVC (FMCG/Beverage • US), ShakaCan (Sustainable Packaging • UK/Europe)

Thought Leadership

Insights on growth, search, and building companies that win attention and capture demand.

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Frequently Asked Questions

Who is Jordan Abrahams?

Jordan Abrahams is a founder, operator, and growth strategist with over 15 years of experience building businesses across fintech, eCommerce, consumer brands, and technology.

What does Jordan Abrahams do?

Jordan provides strategic advisory to founders, designs go-to-market and growth systems, builds emerging tech ventures (like MVRQ and 3318), and delivers keynotes and workshops on growth & AI search.

What industries does Jordan work with?

Jordan primarily works with high-growth technology startups, B2B SaaS, fintech platforms, DTC consumer brands, and creator-economy businesses across the UK, US, and Europe.

How can I work with Jordan?

Founders can engage Jordan through retainer-based Advisory, project-based GTM & Growth Strategy sprints, or by booking him for speaking and strategic executive workshops.

What is The Authority System?

The Authority System is a proprietary strategy framework created by Jordan that enables founders and executives to build category authority, dominate search results, and leverage personal brand as a growth moat.

What is MVRQ?

MVRQ is a growth agency specializing in SEO and Generative Engine Optimization (GEO), ensuring businesses stay visible as search shifts from traditional engines to AI tools like ChatGPT, Claude, and Gemini.

What is 3318?

3318 is a social commerce agency focused on scaling consumer brands via creator networks, TikTok Shop live selling, and high-converting video formats.

Can Jordan help my business grow?

If you are a founder scaling past early traction, entering new markets, or navigating complex strategic choices, Jordan works with you directly to build clear growth systems and eliminate execution bottlenecks.

Why do founders work with Jordan?

Founders value Jordan's 'Operator First' perspective—he doesn't offer theoretical agency advice, but real-world execution experience from building and running his own companies.

Where is Jordan based?

Jordan is based in the UK and operates globally, advising founders and speaking across the UK, United States, and Continental Europe.

Every founder reaches a point where experience matters. Let's talk strategy.

If you're facing an important commercial decision, launching a business or looking for a trusted strategic advisor, I'd be happy to discuss your plans.

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